It’s easy to assume everything is more expensive in Hawaii — especially groceries. And sure, many mainland staples come at a premium after crossing thousands of miles of ocean. But here’s the surprise: not *everything* is overpriced. In fact, quite a few grocery items are actually cheaper in Hawaii, thanks to local abundance, cultural preferences, and regional supply chains. If you know what to look for and where to shop, you’ll find deals that beat mainland prices.
Locally Sourced Goods Make a Difference
One of the biggest advantages of shopping in Hawaii is access to locally produced and sourced goods. When items don’t have to be shipped across the Pacific, prices can drop — and freshness usually goes up. From tropical fruit to fresh fish, the islands are home to a surprising number of grocery staples that are not only cheaper but often better in quality than what you’d find on the mainland.
Fresh Poke: A Delicious Island Staple
Poke isn’t just a trendy dish in Hawaii — it’s an everyday food. You’ll find it in supermarkets, food trucks, and even gas stations, and it’s usually fresher and more affordable than what you’d pay on the mainland. Ahi poke, in particular, can cost significantly less per pound because it’s caught locally and in high demand. Grocery chains like Foodland even offer “Poke Bowls” at prices that rival fast food meals. If you’re living in Hawaii or even visiting, poke is one of those rare treats that’s both delicious and budget-friendly.

Poke is pretty popular in the islands.
Spicy Ahi Tuna Poke by Foodista is licensed under CC BY 2.0. Image may have been resized or cropped from original
Pineapples and Other Tropical Fruits
Forget those expensive, flavorless pineapples you’ve seen on the mainland. In Hawaii, pineapples are often grown just miles from where they’re sold, especially on Oahu and Maui. That local supply means they’re usually cheaper — and way sweeter. You’ll often find them at roadside stands, farmer’s markets, or even in bulk deals at local grocery stores. Same goes for other island favorites like mangoes and lychee during peak season. When they’re in abundance, prices drop fast.
Bananas, Papayas, and Avocados

Image Copyright (C) 2023 Cynthia Sherstad. All rights reserved. Used with permission.
If you’ve ever driven through upcountry Big Island or certain parts of Kauai, you’ve probably seen wild or backyard banana and papaya trees. These fruits are incredibly common, and local farmers or even neighbors often sell them at low prices — sometimes just a dollar a bag at community stands. Avocados (especially the large buttery Hawaiian varieties) can be surprisingly affordable too, especially during harvest season. Buying direct from growers or farmer’s markets can make a big dent in your grocery budget.
Spam: Hawaii’s Unexpected Staple

Hawaii Spam Musubi Rice Meat Sandwich with Nori Laver Belt, Served with Tea
Say what you will, but Spam is a legit staple in Hawaii — and the prices reflect that. Because demand is so high and turnover is constant, you’ll often find multi-can packs on sale at Costco or local chains like Times or Don Quijote. Whether it’s used in musubi, fried with eggs, or added to saimin, Spam is part of daily life here, and it’s priced accordingly. It’s one of the few shelf-stable proteins that’s actually more affordable in the islands than on the mainland.
Portuguese Sausage and Local Meats
Portuguese sausage is a beloved breakfast item in Hawaii, often served alongside eggs and rice or tucked into a loco moco. Because it’s a local favorite, it’s regularly stocked and competitively priced at grocery stores like KTA on the Big Island or Foodland across the islands. You’ll also find occasional deals on other local meats, including Hawaiian-style smoked meats and kalua pork, especially at smaller butcher shops or community markets that cater to local tastes and cooking styles.
Rice: Affordable and Always in Stock
Rice is a foundational part of daily meals in Hawaii. Whether it’s a scoop or two with plate lunch or the base of a poke bowl, rice is everywhere — and it’s priced to match its popularity. You can get massive bags of Calrose or Jasmine rice for a good price at warehouse clubs, Asian markets, or even Longs Drugs. It’s one of those pantry items where bulk shopping really pays off. Given how much rice is consumed here, it’s one of the rare grocery categories that remains consistently affordable.
Fish from Local Waters
Living on an island chain has its perks — fresh fish being one of the biggest. Locally caught ahi, mahi mahi, opah, and ono are often cheaper in Hawaii than they are on the mainland, especially if you buy from the right places. Weekly fish auctions in Honolulu or local fishmongers on the Big Island offer some of the best prices. Even supermarkets get in on the action, featuring daily catch specials that are fresher and more budget-friendly than frozen fillets shipped from the mainland.
Bread from Local Bakeries
Skip the imported sandwich bread and head for the local bakery section. Brands like Love’s and smaller, neighborhood bakeries offer sweet bread, taro rolls, and Portuguese sweet loaves that are not only fresher but often cheaper than big-name mainland brands. These breads are made with local preferences in mind, and because they’re baked right here in the islands, they skip the added shipping costs. Bonus: they usually taste better too.
Eggs from Local Farms

A sustainable chicken farm with two farmers standing in front of the coop, surrounded by free-range chickens enjoying the open space.
Egg prices can be hit or miss in Hawaii, but if you buy direct from local farms — especially on Big Island or Kauai — you may find better prices and noticeably fresher eggs. Look for them at weekend farmer’s markets or small grocery stores that support local agriculture. While they might not always beat the cheapest mainland imports, you’re often getting a better deal when you factor in freshness, flavor, and the reduced transportation footprint.
Tofu and Asian Pantry Staples
Tofu is a common ingredient in many local households, especially with the strong influence of Japanese, Chinese, and Filipino cuisine. Because demand is high, local supermarkets stock a wide variety — and prices are surprisingly low. The same goes for pantry staples like soy sauce, rice vinegar, miso paste, and noodles. Asian markets like Marukai, Don Quijote, and 88 Mart tend to have these products at lower prices than you’d find at national chains on the mainland.
Farmer’s Markets: The Real Deal
One of the best-kept secrets for affordable groceries in Hawaii is your local farmer’s market. Every island has them — from Hilo to Hanalei — and they’re more than just places to grab a smoothie. You can score fresh vegetables, tropical fruits, eggs, local honey, jams, fresh herbs, and even flowers at great prices. The best part? Many vendors will offer discounts at the end of the market day or for regulars. Plus, the quality is hard to beat since much of the produce is harvested that same morning.
Warehouse Stores: Costco and Sam’s Club Wins
You might be surprised to hear that some Costco items are actually cheaper in Hawaii than on the mainland. Why? Bulk-buying combined with local shipping contracts and high demand for essentials like rice, Spam, and eggs helps keep prices down. Costco also stocks island-specific products, such as poke platters and local snacks, that you can’t always find elsewhere — and they’re often a bargain. Sam’s Club offers similar savings, especially on non-perishable items like condiments, canned goods, and cooking oils.
Local Snacks and Treats
Hawaiian snack culture is strong, and many favorites are more affordable than you might expect. Look for local goodies like li hing mui, arare (rice crackers), mochi, dried mango, and taro chips. These are widely available at local grocery stores and convenience shops, and since they’re made here or imported in large quantities from nearby Asian markets, the prices tend to stay reasonable. They also make great omiyage (gifts) if you’re heading back to the mainland.
Surprising Imports That Cost Less
Believe it or not, not all imports are pricey in Hawaii. Thanks to a high demand and proximity to Asia, certain imported goods — especially from Japan, Korea, and the Philippines — can actually be more affordable here than on the mainland. Instant noodles, sauces, and snacks like shrimp chips or seaweed packs are often priced competitively because they arrive in bulk and move quickly off store shelves. If your pantry leans Asian, Hawaii’s grocery scene might pleasantly surprise you.
Tips for Saving More on Groceries in Hawaii
Want to stretch your grocery budget even further? Start by signing up for local store loyalty programs — chains like Foodland and Safeway offer decent discounts just for members. Check the weekly ads, which often feature rotating sales on local favorites. And don’t overlook independent grocers or ethnic markets, where prices can be significantly lower than big-box stores. Also, buying in bulk when you can — especially rice, canned goods, and frozen foods — helps reduce cost per meal over time.
Conclusion
While Hawaii has a reputation for high grocery prices, not everything will break your budget. When you focus on what the islands offer in abundance — fresh fish, tropical fruits, rice, Spam, and locally made staples — you’ll find that living here doesn’t mean spending more on every item. It’s all about knowing where to shop and what to look for. So the next time you’re walking through the grocery aisle, keep an eye out — the best deals might just be hiding in plain sight.
Frequently Asked Questions
- Are grocery prices in Hawaii always higher than the mainland?
Not always. While many imported items cost more, Hawaii offers better prices on local products like fish, rice, tropical fruits, and Spam. - Where can I find the best grocery deals in Hawaii?
Look to local favorites like Foodland, KTA, Costco, and farmer’s markets. Loyalty cards and weekly ads help, too. - Is Spam really cheaper in Hawaii?
Yes! Spam is widely consumed across the islands, so it’s often on sale or available in bulk for less than mainland prices. - Are pineapples and other fruits cheaper in Hawaii?
When in season, pineapples, mangoes, papayas, and bananas are often cheaper and much fresher due to local sourcing. - How can I save money on groceries while living in Hawaii?
Shop at farmer’s markets, buy in bulk, use store loyalty cards, and focus on locally produced staples.
I buy pineapples regularly and they are still cheaper at Costco then the local markets, by far actually.